Connecting people and businesses with their potential

Tag: appropriate technology

3 Easy ways to use smart technology in your business

Being smart about your business technology can help you save time, money and aggravation.

Can you imagine yourself in one of these tricky scenarios?

Sarah runs her organic baby food company with the help of a small production team. In between filling orders, testing out new products and squeezing in the lunchtime school run, she barely has time to deal with building her brand online.

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Is it time for a tech clean up?

When last did you do a technology audit? Do you know how to take a good, long, hard look at your systems?

You know that case of long-life milk that’s been sitting in the back of your pantry for yonks? Or that box of old curtains in the garage that you held onto, in case they’d come in handy. Or what about that holey pair of running shoes you wear when you work in the garden? Just how practical are they?

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What is ‘appropriate technology’?

Are you using the appropriate technology to match your business needs?

Would you eat spaghetti with a knife? Would you cut the lawn with nail scissors? Would you dry your clothes with a hairdryer? Granted, there may come a time when you need to do one, or all, of these things. But ordinarily you’d want to use the right tools for the job, right?

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